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Technology focused and results driven, we help brands transform the customer experience.

Mystery Shopping Services Customer Experience Management


Ensure Guests Have an Experience That Builds Brand Loyalty



Identify Areas That Require Additional Attention


Home Builders

Understand Your Team and Coach Them Better



Receive a True Assessment of Your Leasing Team’s Performance


Evaluate Performance



Home Builders


No matter what part of the hospitality industry your business specializes in — lodging, health and wellness, food and beverage, entertainment — the key is your guests having a positive experience. The kind that establishes brand loyalty and strong word-of-mouth promotion.

Mystery shopping is a proven field-based research technique for strengthening the customer experience you are ultimately selling. At Clear Evaluations, we can offer a variety of nationwide services — including concealed video shops, traditional written shops, and phone and online shops — that will strengthen the core of your business, which is ultimately customer service.

With our help, you will experience the viewpoint of your guests. This can include everything from check-in at a hotel, experience with a masseur, interaction with waitstaff, or a day at an amusement park. Any hospitality industry customer activity that can make a good impression — or leave a bad taste in the mouth — can be observed and analyzed.

We will provide you with an unbiased evaluation of how your staff responds to patrons. This will give you the necessary data and perspective to improve your services — and therefore the product you are responsible for in a competitive marketplace.

Professional performance measurement is a vital tool for any effective training program. Clear Evaluations has the expertise to create unique surveys that will help you focus on your brand strategy. Ultimately it will help you adopt best practices for your industry. We deliver comprehensive, easy-to-use trending reports that organizations use to better serve their customer base.


No matter what you’re selling in the retail marketplace — appliances, clothing, furniture, electronics, fitness memberships, financial products, or anything else — Clear Evaluations offers mystery shopping services that will improve frontline performance. We can help you strengthen the customer experience to better achieve your business goals.

Brand perception is key to repeat business in retail. It’s critical to ensure that your team is representing your brand in a positive way. With mystery shopping, you can proactively identify issues and safeguard that all retail outlets and franchisees are complying with your standards.

Our process begins with understanding your business. Clear Evaluations will work with you to develop a program specific to your objectives. We realize frontline employees have the most impact on your customer experience outcomes. Our grading system will evaluate overall shopping experience and ultimately help motivate your employees to better serve your clientele. Mystery shoppers will provide an objective evaluation of the retail experience you are providing, conveyed in the detailed narratives provided by written shops or recorded with concealed video.

Measuring performance is key to building an effective training program for employees. Our company has the experience and savvy to create surveys that can enhance your brand strategy. Clear Evaluations delivers comprehensive, effective trending reports that will help you understand the actions to take to build customer loyalty.


Evaluating new home consultants requires an understanding of the field, well-trained mystery shoppers, and a large enough pool of them to ensure two things: that the right shopper for the community is utilized and that individual shoppers are not recognizable. This sector can be one of the most challenging for a mystery shopping operation, but the fact is getting the perspective of potential homebuyers is crucial to improving your business.

Clear Evaluations can provide quality new home shoppers who are experienced in the advanced techniques we have developed. These include a personal evaluation system that our analysts use to score each shop, and follow-up tracking.

A successful new home shopping operation requires this kind of proven method and a skilled team trained to carry it out. We were founded in 2004 by entrepreneurs who already had over a decade of experience managing home builder shopping programs and this sector remains our prime focus. Our long-term clients include Lennar, D. R. Horton, and K. Hovnanian.

To build a strategic training program it is vital to create a consistent grading process. Clear Evaluations will assign an Evaluation Analyst to your account who will review each video shop and complete the project’s unique scorecard. Our reporting system produces the most comprehensive, easy-to-use reports in the industry.

Following up with potential buyers is, of course, a critical step in the sales process. Our undercover video shoppers will use a unique alias name, email address, and phone number for each individual shop and we’ll provide you with the recorded phone messages and emails received.

If you are interested in how your sales team responds to online leads, Clear Evaluations has partnered with Do You Convert to develop the industry standard for Online Sales Specialists mystery shops. With 30 percent of the sector’s business now originating from online sales, you can’t afford to not shop your team.

So, whether you are introducing a new training program or have a seasoned team to appraise, Clear Evaluations understands your situation and can provide optimum results.

Learn more about our partnership


We offer a variety of mystery shopping services for the multifamily industry. The footprint of Clear Evaluations is large enough to provide video mystery shops or traditional written shops on a nationwide basis.

Our apartment shoppers are trained specifically to work as independent auditors in your industry; we know exactly what to look for to help you better market your product. From the moment our shoppers arrive at your property, they are assessing curb appeal, parking, and landscaping. Then your leasing agent’s performance — from greeting, to discovery, to demonstration, to closing — is either recorded on video or captured in a detailed narrative. With this evaluation, we then can grade your operations based on both your expectations and your industry’s best practices.

Clear Evaluations has the know-how to design a unique scorecard that is tailored to your brand and objectives. We deliver trending reports that give organizations a bird’s eye view of performance and closing skills. With that perspective in hand, we can then help craft improvements that will lead to increased sales and loyal residents.